Michelle Ray

Business and Leadership Keynote Speaker

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economy

Biggest challenges in Non-Profits

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Not-for-profit organizations are facing similar challenges to many for-profits. There are parallels in terms of failing to attracting new members and resisting new imperatives such as letting go of the old to embrace the new. Many not-for-profits are steadfastly adhering to practices that have been in place for decades. Some are adopting a defeatist mentality by accepting membership attrition as a natural consequence of changing times. However, nothing can be gained by “shooting oneself in the foot.” By allowing negative mindsets to prevail, some not-for-profits (as well as corporations) will continue setting themselves up for failure. The good news is that examples abound of successful not-for-profit groups that are engaging their communities in new ways. One of my clients recently adopted podcasts as one of their content-sharing tools. The results have been extraordinary, evidenced by the highest levels of membership engagement when podcast downloads were tracked and analyzed. In addition, committees that produce the podcasts have a renewed sense of enthusiasm. The content creators are eagerly seeking out guests and are committed to growing their followings as well as expanding their programming.

Organizations that choose to embrace change, use new technologies, and incorporate social media in their marketing strategies are experiencing heightened interest in their member offerings and benefits. By emulating the success of innovative organizations as well as looking in your own backyard for examples of chapters and community groups that are thriving, it IS possible for your not-for-profit association to grow…and indeed, to flourish in the future.

This article is a partial transcript of a video on YouTube.

Michelle Ray (Twitter) is one of the best international leadership keynote speakers in Vancouver. She helps you discover your potential through presentations, coaching and consulting. With over 20 years of experience Michelle has worked with hundreds of companies around the world. She is taking bookings for speaking engagements and can be contacted at MichelleRay.com

What is the most important act of a transformational leader?

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What is the most important act of a transformational leader? Without question it is the leader who can communicate vision with a forward-thinking mindset.

My first professional experience with a transformational leader began when I accepted a very challenging position to lead a small advertising sales team in a down economy. Although I had worked in the industry for over ten years, my experience did not prepare me for the challenge of inspiring my team during a severe recessionary environment. Being the person who is ultimately responsible for achieving results, I was acutely aware of the pressures associated with my role. In addition to managing and dividing sales territories amongst the team, establishing targets and budgets, reporting regularly to senior management, my greatest challenge was not only about reaching sales goals. The true test of my leadership acumen came in the form of managing a diverse team of high achievers, including my predecessor who was “demoted” to make room for me.

Fortunately, my manager possessed an extraordinary strength of character, and a raw openness in a leadership role that I admired greatly. Above all else, he not only understood my vulnerabilities and fears, he was able to create an environment of high trust. I was able to discuss my own challenges regarding the individual and collective performance of my team with ease. And it was in this role that I learned the difference between transactional and transformational leadership. A transactional leader has a preference for staying in the status quo,  going about his or her day-to-day responsibilities while giving minimal consideration to the purpose of it all. The relational aspect of individual and team performance is secondary to results. A transformational leader is the opposite. My manager exemplified the qualities of a transformational leader: Specifically, he led with vision and an uncompromising dedication to the success of his team. He demonstrated a genuine belief me, communicated on a daily basis while remaining acutely interested and invested in the outcomes of every sales encounter.

When I reflect on this example, it also serves to remind me that a transformational leader has the ability to create an internal passion within the organization that is felt by all. Leaders are in a position to profoundly impact and the atmosphere, either positively or negatively. Therefore, it is incumbent on a leader to understand the extent of his or her influence, if he or she is to have success in helping the enterprise achieve a strategic advantage in its respective marketplace/industry.

When you become THE transformational leader who can lead with vision, ignite passion and create a sought-after culture,  your team will thrive and your organization will continue to flourish for future success.

This article is a transcript of a video on YouTube.

Michelle Ray (Twitter) is one of the best international leadership keynote speakers in Vancouver. She helps you discover your potential through presentations, coaching and consulting. With over 20 years of experience Michelle has worked with hundreds of companies around the world. She is taking bookings for speaking engagements and can be contacted at MichelleRay.com

Key Leadership Traits: The ability to Take Risks

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SHRM defined one of the most important competencies in leading organizations as taking risk. The ability to risk. Without question, we want to be conscious of taking calculated risk. There is a difference between taking extraordinary risk and taking calculated risks. What kind of a risk taker are you? If we don’t take risks, we simply stand still. Of course today, it’s impossible to move forward without taking some kind of risk. That involves of course being able to let go of the fear and trust yourself. Trust in who you have around you. Trust in your decisions. Trust in your decision-making ability that you are able to take that next step.

Some of the risks we take may seem overwhelming initially, but once you’ve taken that risk and you’ve lived to see the result, you realize that what you actually did will give you the energy to continue to take risks. Being a risk taker doesn’t necessarily mean you are the risk taker extraordinaire, but you have an ability to embrace your fears, move through them and take the next step to take the risk.

This article is a transcript from Key Leadership Traits: The ability to Take Risks YouTube.

(Twitter) is one of the best international leadership keynote speakers in Vancouver. She helps you discover your potential through presentations, coaching and consulting. With over 20 years of experience Michelle has worked with hundreds of companies around the world. She is taking bookings for speaking engagements and can be contacted at MichelleRay.com

The Lost Art Of Service: Is “Good Enough” Good Enough?

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A smile. A thank you. An apology. One may argue that any of these gestures are better than a mediocre interaction with a service provider. Or, one may suggest that acknowledging a customer by being pleasant, showing appreciation or making up for a mistake is an adequate demonstration of treating the customer appropriately.

What should we expect from a front-line employee, a maître d’, a call centre representative, or a table host at a fine dining restaurant? Does the level of service need to differ if we are doing business with a corner store or a high-end establishment? In other words, should the level of service matter regardless of the value of the transaction? [Read more…] about The Lost Art Of Service: Is “Good Enough” Good Enough?

Driving With Husbands In Cars: Business Lessons From The Road To Help You Stay Ahead Of The Curve

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During our Christmas vacation, we rented a vehicle, as part of our ritual holiday planning. My husband, who works in the automotive industry, quickly pointed out that our car was supremely inferior to the Ford Motor Company’s equivalent, which was unfortunately unavailable. When I asked him about the difference, he simply stated: “Ford’s technology is intuitive, simple and way ahead of the game.” I realized in that moment that Ford is an example of a company that is willing to embrace change.

Although my enthusiasm for cars will likely never match my husband’s, I was nonetheless intrigued by the conversation that ensued as we navigated the highways of California in our “second rate” rental car. My husband’s comments about the Ford product got me thinking about the three main challenges that many of my clients are facing in their efforts to stay ahead of the curve: [Read more…] about Driving With Husbands In Cars: Business Lessons From The Road To Help You Stay Ahead Of The Curve

Workaholism – A Sanctioned Addiction: A Message For Dedicated Slaves…And Slave Drivers

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How do you extricate yourself from an unhealthy work situation? Is it more difficult to do when you relish a challenge? Can you tell the difference between being a workaholic and a hard worker? If you are an employer, are you treating your best people with respect, or are you rewarding hard work with more work? [Read more…] about Workaholism – A Sanctioned Addiction: A Message For Dedicated Slaves…And Slave Drivers

Sink Or Swim? How To Anticipate Change

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Why do organizations repeatedly react to rather than plan for change? Why are leaders often stupefied by the glaring realization that their workforces are aging, or that their customers have “suddenly” switched allegiances?

Consider the example of Mike, a manager working in the wholesale grocery business. Mike sought my advice to lead his department through change. He had just received a list of his company’s soon-to-be retired employees. [Read more…] about Sink Or Swim? How To Anticipate Change

Here Today. Gone Tomorrow…Why Customers Go Elsewhere In A New Economy

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The question: “Why Customers Go Elsewhere?” remains timeless, even in the digital age. Unfortunately, many businesses fail to deliver on a simple premise: Take Care of the CUSTOMER. This applies to every individual, whether or not he or she has regular, direct customer contact.

In a memorable Seinfeld episode, Jerry and Elaine are incredulous as the customer service representative from “Worthy” Car Rentals informs them that her company has no mid-size cars available, despite the fact that Jerry has reserved one. The exchange becomes heated when Jerry exclaims “you know how to take the reservation…you just don’t know how to hold the reservation.” The customer service representative discusses the matter with her supervisor and offers Jerry a compact size vehicle instead, which he accepts. The scene ends as Jerry agrees to take full insurance on the vehicle, informing the agent that he will be sure to “beat the hell out of this car.” [Read more…] about Here Today. Gone Tomorrow…Why Customers Go Elsewhere In A New Economy

Three reasons why you aren’t winning the talent war

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Although the buzzwords “Talent Management” were first coined more than 15 years ago, many organizations are still searching for ways to attract and retain the best and brightest in order win the talent war.

Attraction is arguably the easiest piece of the talent management equation. However, companies that spend energy creating the perfect cocktail of salary and tailored compensation packages are missing the point for long-term success. High engagement and retention, coupled with developing outstanding leadership skills are the critical elements for gaining the strategic advantage. Conversely, your business will continue to lag behind if any of the following conditions persist: [Read more…] about Three reasons why you aren’t winning the talent war

Seven deadly mistakes that destroy employee motivation

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Originally published in the Globe and Mail Leadership Lab Column

Don is the CEO of a family run business. His entrepreneurial roots span three generations and he is fiercely proud of his lineage . When “the good times” recently came to a grinding halt and the business headed into a rapid decline, a foreboding cloud of doom overtook a once, happy thriving workplace. With seventy employees on his payroll and a shrinking customer base, Don’s anxiety skyrocketed with each passing day. No one was immune from Don’s tongue-lashing as he grappled to manage his emotions and prevent his business from collapsing. [Read more…] about Seven deadly mistakes that destroy employee motivation